Idaho Central Credit Union and Bogus Basin Sign Multi-Year Sponsorship Agreement

Blue Oval With Bogus Basin In The Center

December 12, 2019 (BOISE, ID)– Bogus Basin announced today that it has signed a multiple year sponsorship agreement with Idaho Central Credit Union. Sponsorship funds are being used towards enhancements at the nonprofit recreation area, including the acquisition of two passenger shuttles and a large digital signboard that will provide dynamic information on grooming and chairlift status.

The plaza located outside of Bogus Basin’s JR Simplot Lodge is being renamed “Idaho Central Credit Union Plaza.” The 17,000 square foot plaza, which features a seating area, fireplaces, landscaping, and the Double R Ranch BBQ Smokehouse, was completed last year and serves as a base area gathering place. A celebration and ribbon cutting is planned for December 17th at 1:00pm. Attendees can enter to win a Bogus Basin season pass and other giveaways, and enjoy free hot chocolate and treats.

The airport style buses will provide welcome upgrades to Bogus Basin’s transportation offerings for employees and guests. One of the buses will be a mountain parking lot shuttle, transporting guests and their gear to the JR Simplot Lodge. The second 24+ passenger bus will travel between the mountain and Bogus Basin’s new Fort Boise Park & Ride Lot.

Officials at Bogus Basin and Idaho Central Credit Union have been discussing terms for the agreement over the past several months and are enthusiastic about the positive impact that the partnership will have on Bogus Basin and the community.

“The ongoing generosity and support of individuals and organizations in our community is allowing us to continue to improve the overall experience at Bogus Basin. It is a privilege for us to partner with organizations like Idaho Central Credit Union that are committed to giving back to the communities they serve by helping to make them a better place to live, work, and play.”

-Brad Wilson, General Manager, Bogus Basin

“Bogus Basin is an incredible asset to the Treasure Valley. This partnership makes sense because both Bogus and Idaho Central are community-focused and Idaho-centered. Families and individuals are able to enjoy everything the mountain has to offer, and ICCU is happy to add to that experience.”

Michael Watson, VP of Marketing, Idaho Central Credit Union

Idaho Central Credit Union Plaza Ribbon Cutting Celebration

A Rendering Of One Of Two New Bogus Basin Shuttles
A Rendering Of One Of Two New Bogus Basin Shuttles

WHAT: Bogus Basin and Idaho Central Credit Union will host a ribbon cutting to celebrate the announcement of their multiple year sponsorship agreement and commemorate the naming of the “Idaho Central Credit Union Plaza.” Free beverages and treats, drawing for a 2019-20 Bogus Basin season pass, and other giveaways.

WHEN: Tuesday, December 17, 1:00pm

WHERE: Bogus Basin Mountain Recreation Area, Idaho Central Credit Union Plaza


  • Welcome
  • Remarks by Bogus Basin
  • Remarks by Idaho Central Credit Union
  • Drawing for 2019-20 Bogus Basin Season Pass (must be present to win)
  • Free coffee, hot cocoa, and giveaways


Susan Saad, Director of Community Relations, Bogus Basin

(208) 631-1657 |

Michael Watson, VP Marketing, Idaho Central Credit Union

(208) 239-3017 |


Bogus Basin Mountain Recreation Area is the largest nonprofit recreation area in the country. It is a 501(C)(3) organization dedicated to engaging the community to provide accessible, affordable, and fun year-round mountain recreation and education. Bogus Basin is located 16.5 miles north of Boise, Idaho and operates under a special use permit with the Boise National Forest.


Idaho Central was organized as a state-chartered credit union in 1940. The credit union’s administrative office is located in Chubbuck, Idaho. Idaho Central has over 1,250 employees serving over 385,000 members with 37 locations throughout the state and nearly $5 billion in assets. Idaho Central is a full-service, federally-insured financial institution and is ranked as a top credit union in the nation in returning value to its members. For an Idaho Central location near you, please visit